Tech Electronics
  • 09-Jan-2018 to 10-Jul-2018 (CST)
  • Marketing
  • St. Louis, MO, USA
  • Full Time

Do you have a knack for story telling? Do you excel at copy development, editing and project execution? If you answered yes to the previous questions and are looking for a job where you can grow, learn and be a part of a collaborative team, then we have the position for you. 

The Content Writer works collaboratively with other team members to develop stories on innovative technology solutions. If that's something that enthuses you then reach out to us to tell us why we would be #techcited to have you on our team.

The Content Writer works under the direction of the Director of Marketing and in conjunction with the Channel, Market, & Product Directors to develop content for the following:

  • Campaigns: Developing targeted email and social media campaigns that engage the audience
  • Webinars & Seminars: Developing solution-focused presentations
  • Website: Developing SEO-ready solution messaging while editing and updating existing content
  • Brand Messaging: Developing flyer, brochure, and targeted advertising content
  • Case Studies, White Papers, and ebooks: Developing story-telling content while collaborating and communicating with customers, manufacturers, and sales team members.
  • Blogs & News Articles: Developing original blog and article content after researching and organizing industry facts and trends.
  • Company Biographies: Developing and maintaining the company bio which outlines company personnel and customer testimonials, while keeping the content relevant based on current developments and projects.
  • Researching markets and industries to compare and create content that is innovative and original.
  • Taking complex business strategies and creating content targeted to existing or prospective customers that provides market based solutions that are meaningful, value-based, and easy to consume. This content must create a desire for the customer or prospect to learn more about the solution with the primary goal to generate a sales lead. 
  • Collaborating and brainstorming with sales and marketing team members to develop and clarify new ideas and strategies into meaningful content.
  • Creating original content that is aligned with different stages of the customers' journey.

Education:

  • Bachelor's degree (BS) in Communications, Journalism, Marketing, Public Relations or equivalent.

Experience:

  • Minimum of 3 years' experience in several of the following areas is highly desired: Content Development, Communications, Marketing, Public Relations, and Social Media
  • Four years' experience using computer systems, including MS Office
  • Excellent written, verbal, and communication skills
  • Writing and copy-editing experience
  • Must be able to write content optimized for SEO
  • Working knowledge of Facebook, Instagram, LinkedIn, Twitter, YouTube and Wordpress
  • Experience with content management systems and strong understanding of content work flows

Applied Skills

  • Excellent overall writing skills in a number of different styles/tones
  • Impeccable spelling and grammar
  • A deep understanding of consumers and what motivates them
  • Great researching and learning skills
  • High comprehension of software like Microsoft Word and Google Docs
  • Familiarity with keyword placement and other SEO best practices
  • Experience with online marketing and lead generation

Communication

  • Excellent writing and communication skills
  • Knowledge of Facebook, Instagram, Hootsuite, LinkedIn, Twitter, Youtube and Wordpress
  • Knowledge of Cision and other media databases
  • Media Pitching Experience in a plus
  • SEO/SEM knowledge is a plus
  • Photo and Video skills are a preferred
  • Experience building, launching, and managing online content
  • Adobe Creative Suite experience a plus

Travel Required:

  • Occasional travel to Tech office locations.
  • Occasional travel to off-site training, trade shows, and seminars.
Tech Electronics
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